Auguri

AUGURI COFFEE VISUAL IDENTITY AND PACKAGING

Celebrating tradition and innovation, we present the visual identity for Auguri coffee, a graphic design project that reflects care and dedication in every detail. The Auguri brand was carefully crafted to evoke the essence of the coffee farms of Minas Gerais, with lines and shapes that pay homage to classic typefaces from the history of Brazilian coffee culture, combined with the strong red of sun-drenched beans, while gold details add a touch of sophistication. In the graphic design of the packaging and promotional materials, every element was carefully chosen to convey the quality and exclusivity of the product. From the illustrations of coffee plantations to the choice of typefaces, everything was designed to create a unique, memorable visual experience.

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About the project

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